HOME >> ABOUT ERIC >> Why should I Ask ERIC ?

Why should I Ask ERIC?

We’re the UK’s longest established Equity Release specialist.


Since 1985, our Equity Release advisors have helped thousands of retired homeowners raise extra monthly income and cash lump sums of thousands of pounds.

Free, no obligation consultation.


Our friendly professional advisors are at hand to help you assess whether or not Equity Release is the right option for you. If you decide it is, you can then trust them to find the Equity Release scheme that’s best for you.

Independent, unbiased financial advice.


We advise on Equity Release products from the whole market, looking for the plan to suit you.

Guarantees and safeguards.


We only recommend SHIP (Safe Home Income Plans) products or those with similar safeguards. This ensures that you (and anyone else named on the Equity Release agreement) will have legally guaranteed occupancy of your home for the rest of your life.

Exclusive Equity Release deals with extra benefits


We have exclusive deals with extra benefits that are not available anywhere else.

Specially trained Equity Release advisers.


We have specially trained equity release advisers that are on hand to give you every bit of advice you are looking for.

To find out more about the Equity Release Information Centre, or to discuss your individual circumstances, please call freephone 0800 077 6885.

You can also try our online equity release calculator.